Consulting

Professor Napoli provides social science-based research and consulting services to industry, government, and public interest clients. General areas of expertise include economic, policy, and new technology issues facing the media industries. Professor Napoli has experience with a variety of research approaches, including survey and focus group methods, analysis of archival data, audience ratings data analysis, Delphi methods, and content analysis.

Previous consulting projects have included:

• An investigation into the relationship between market conditions and the provision of public affairs programming by commercial television broadcasters
• Forecasting studies examining economic, regulatory, and technological developments in the telecommunications industries
• Consumer satisfaction/needs assessment surveys
• Public relations strategy research
• Data presentation and analysis recommendations for industry publications

Clients have included the Benton Foundation, the International Engineering Consortium, the Book Industry Study Group, Spritz Marketing, and Clark & Co. Public Relations.

For additional information, call 212-636-6196 or email pnapoli@fordham.edu.