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Francis Petit

Adjunct Professor of Marketing; Assistant Dean and Director of Executive Programs
Joined Fordham: 2002

General Information
Email:petit@fordham.edu
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petit
Education
  • Bachelors: B.A., Fordham University
  • Masters: M.A., New York University; M.S., Fordham University
  • PhD: Ed.D., Columbia University
 
Experience

Corporate:

  • Director for New Product Development, Columbia University, Executive Education
  • Program Manager, Executive Education, Columbia University
  • Executive Assistant to the Dean, Lehman College
  • Assistant to the Director of Admissions, Fordham University

Select Publications:

  • “The Impact of Price When Searching and Selecting EMBA Programs: An Exploratory Analysis”, Journal of Executive Education, Volume 7, 2008.
  • “Customer Experience Management as an Innovative Solution for Managing and Growing the Executive MBA Product: An Exploratory Analysis”, Innovative Marketing, Volume 4, Issue 4, 2008.
  • “Jesuit Executive MBA Programs: Building a Just Society (with Bill Lindsey), Business Renaissance Quarterly, Volume 3, Issue 3, Fall 2008.
  • “Motivating Generation X and Y on the Job and Preparing Z,” (with Patrick Montana), Global Journal of Business Research, Volume 2, No. 2, 2008.
  • “Incorporating Customer Experience Management Concepts within your Executive MBA Program,” Journal of Executive Education, Kennesaw State University, Volume 4, Issue 1, 2006.
 
Areas of Expertise
  • Executive Education
  • Customer Experience
 
Biography

Dr. Francis Petit is the Assistant Dean and Director for Executive Programs at Fordham University’s Graduate School of Business Administration.  He also serves as an Adjunct Associate Professor of Marketing at Fordham.  In his overall work with executive students, Dr. Petit has established executive programs in North America, South America, Europe, Asia and the Middle East and has also presented to organizations such as the New York Society of Security Analysts (NYSSA), Kaplan, the Executive MBA Council and UNICON.  He holds a Doctorate in Economics and Education from Columbia University.  In addition, Dr. Petit has completed Executive Certificates in Pricing from Columbia Business School and Strategy and Innovation from MIT’s Sloan School of Management. 


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