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Michael Chattalas

Assistant Professor
Marketing
Joined Fordham: 2005

General Information
Faber Hall Room 456
Bronx, NY
Email: chattalas@fordham.edu
Website:
chattalaas
Education
  • Bachelors: BS, University of Maryland
  • Masters: MS, Troy State University
  • PhD: MPhil, PhD, Baruch (CUNY)
 
Research Interests/Areas
  • National Stereotypes
  • Country of Origin and Product Evaluations
  • Brand Personality Research
  • Cross-Cultural Research
 
Select Publications
 
Biography

Professor Chattalas has been an Adjunct Lecturer and Instructor of Marketing and International Business at Baruch College (CUNY) since 1989. In the 2004-05 academic year, Dr. Chattalas taught four Executive Master’s courses in Singapore, Hong Kong and Taiwan. In addition, he was an Assistant Professor of Business at Wagner College from 1994 to 2004. In recognition of his outstanding teaching, Dr. Chattalas has received teaching excellence awards from both Baruch College and Wagner College.

Dr. Chattalas has published academic papers and presented at various conferences on International Marketing topics such as, country of origin product evaluation and national stereotypes. Prof. Chattalas is an American of Greek descent and was raised in Athens, Greece. Chattalas, Michael (2006), The Relationship Between National Stereotypes Contents and the Utilitarian and Hedonic Dimensions of Product Attitudes,? European Marketing Academy Annual Conference Proceedings.


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