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Paul Baard

Clinical Associate Professor of Communications and Media Management
Joined Fordham: 1990

General Information
113 West 60th Street
New York, NY 10023
Email:baard@fordham.edu
Website:
baard
Education
  • Bachelors: BA, Fordham University
  • Masters: MS, Fordham University
  • PhD: Fordham University
 
Research Interests/Areas
  • Communication and workplace performance
  • Motivation and influence
  • Interpersonal conflict in organizations
  • Church growth and decline
  • Athletic performance
 
Select Publications
  • Baard, P.P. (2002). Intrinsic need satisfaction in organizations: A motivational basis of success in for-profit and not-for-profit settings. In E. L. Deci & R. M. Ryan (Eds.) Handbook of self-determination research (pp.255-275). Rochester, NY: University of Rochester Press.
 
Biography

Paul Baard formerly worked in senior management of television division of A.C. Nielsen Company. He has also worked as a consultant for companies that include: Morgan Stanley, Dun & Bradstreet; Pepsico, NY Mets Baseball Club, Blair Television, U.S. Merchant Marine Academy.

He has made numerous media appearances and has been mentioned in major print news publications. Some of his media work includes: WCBS, WABC-TV, FAN, WNYC, CNN TV, CNN Radio, Reuters, AP Radio, Court TV, The Wall Street Journal, The New York Times, The Los Angeles Times, Chicago Tribune, USA Today, Newsweek.


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